We love businesses that aren't afraid to innovate, so we were honoured when fine jewellers Banneya London approached us to create a uniquely interactive online experience. They tasked us with bringing to life their ethos of ‘fine jewellery, your way,’ which encourages and supports customers to customise pieces to reflect their own story.

To accomplish this bespoke feel across the site, we put customisation at the heart of the redesign, optimising for mobile users to create a rich and rewarding experience, indicative of the product itself.

As a renowned high-end brand, it was important to reflect Banneya's quality and exclusivity. One of the ways we did this was to include profiles of Banneya’s designers; bringing their creations to life by highlighting their international reputation and allowing users to enjoy a 'peek into the process'. The profiles not only gave the designers a platform to share their stories and build on their followings, they also served to give customers confidence in the collaborative process and the designers’ ability to create truly individual and meaningful pieces of jewellery.